Back when print publishers first started moving online, they soon discovered they needed a way to generate some revenue, so they looked at the main revenue model they’d been using in print — advertising — and aimed to replicate that in the online world. Display ads...
You can fix your KPIs or you can fix your budget. They can’t both be fixed. Digital marketing KPIs are used by companies of all sizes to measure their marketing results. In this guide, you’ll find 37 marketing KPIs that every business should track. It is often said...
In the age of information overload, marketers face the challenge of separating flash-in-the-pan trends from truly valuable business tactics. But, we’re here to tell you that brand activation is much more than an industry buzzword. In the past, it was merely considered...
13 Reasons Why You Should Use A Video Game Marketing Strategy In the modern marketing landscape, there are tried and true methods and flash in the pan strategies. The truth is, marketing is always evolving with the world it inhabits. The 13 reasons to use a video game...
So the first thing I would say with this, is that these steps or stages, are iterative (they are not necessarily in a linear fashion). So sometimes you’ll go back and forth between each of these different stages. So having said that let’s go into the first part. 1....
Gamification techniques are now being used for various applications like corporate learning, health industry, induction training for skill learning, HR sectors, education, marketing, environmental consciousness, etc. Gamification techniques are now being used for...
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