Back when print publishers first started moving online, they soon discovered they needed a way to generate some revenue, so they looked at the main revenue model they’d been using in print — advertising — and aimed to replicate that in the online world. Display ads...
Pricing your products and services can be tough. Set prices too high, and you miss out on valuable sales. Set them too low, and you miss out on valuable revenue. Thankfully, pricing doesn’t have to be a sacrifice or a shot in the dark. There are dozens of pricing...
In the age of information overload, marketers face the challenge of separating flash-in-the-pan trends from truly valuable business tactics. But, we’re here to tell you that brand activation is much more than an industry buzzword. In the past, it was merely considered...
The initial question is – why call something digital anthropology in the first place? People probably wouldn’t associate the discipline of anthropology with the studies of the digital, but if you think about it, anthropology was always a subject dedicated to the study...
13 Reasons Why You Should Use A Video Game Marketing Strategy In the modern marketing landscape, there are tried and true methods and flash in the pan strategies. The truth is, marketing is always evolving with the world it inhabits. The 13 reasons to use a video game...
Think about your last few marketing campaigns. Look over some of the emails you sent to prospective customers, or the social media updates you made promoting your brand-new product or service. Read over some of the blog posts you published. How much of this...
Recent Comments